Sökning: "A B testing"

Visar resultat 1 - 5 av 190 uppsatser innehållade orden A B testing.

  1. 1. An Empirical Survey of Bandits in an Industrial Recommender System Setting

    Master-uppsats, Göteborgs universitet/Institutionen för data- och informationsteknik

    Författare :Tobias Schwarz; Johan Brandby; [2023-09-21]
    Nyckelord :computer science; industrial application; machine learning; reinforcement learning; multi-armed bandits; MAB; contextual multi-armed bandits; survey; batch learning;

    Sammanfattning : In this thesis, the effects of incorporating unstructured data—images in the wild—in contextual multi-armed bandits are investigated, when used within a recommender system setting, which focuses on picture-based content suggestion. The idea is to employ image features, extracted by a pre-trained convolutional neural network, and study the resulting bandit behaviors when including respective excluding this information in the typical context creation, which normally relies on structured data sources—such as metadata. LÄS MER

  3. 2. Artificial Intelligence for Graphical User Interface Design : Analysing stakeholder perspectives on AI integration in GUI development and essential characteristics for successful implementation

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för informatik (IK)

    Författare :Linda Henriksson; Anna Wingårdh; [2023]
    Nyckelord :Artificial intelligence AI ; Interaction Design IxD ; Graphical user interface GUI ; Human-AI Collaboration;

    Sammanfattning : In today's world, Artificial Intelligence (AI) has seamlessly integrated into ourdaily lives without us even realising it. We witness AI-driven innovations allaround us, subtly enhancing our routines and interactions. LÄS MER

  4. 3. eCRM PERSONALIZATION STRATEGIES : Influence of content personalization on consumer engagement performance of email marketing campaigns

    Master-uppsats, Jönköping University/Internationella Handelshögskolan

    Författare :Daniela Rodriguez; [2023]
    Nyckelord :CRM; email marketing; content personalization;

    Sammanfattning : Background: As personalization has become a common CRM strategy for companies to create valuable relationships with customers, users are receiving an increased amount of personalized communication, further research is needed on the influence of content personalization in specific channels, to improve customer engagement.  Purpose: This paper seeks to analyse the influence of eCRM content personalization strategies on the consumer engagement performance of email marketing campaigns building upon existing knowledge about the benefits and opportunities of personalization strategies. LÄS MER

  5. 4. Memorability: How different design choices effect the user ́s effectivity regarding their memorability

    Master-uppsats, Umeå universitet/Institutionen för tillämpad fysik och elektronik

    Författare :Ella Söderberg; [2023]
    Nyckelord :Memorability; User experience UX ; UX-design; Mental models; User errors; Usability;

    Sammanfattning : This thesis investigates if a memorability-influenced design could improve the effectivity of a user when navigating through a pharmacy webshop. This was measured by calculating the error ratio, completion time, and number of clicks when solving a task. LÄS MER

  7. 5. Antibiotic consumption was associated with higher abundance of gut microbiota species previously linked to coronary atherosclerosis in the population-based SCAPIS cohort

    Magister-uppsats, Uppsala universitet/Institutionen för biologisk grundutbildning

    Författare :Tiscar Graells Fernandez; [2023]
    Nyckelord :bioinformatics; microbiome; gut; subclinical coronary atherosclerosis;

    Sammanfattning : Background: The human gut microbiota is the complex microbial community that lives in our gut. The gut microbiota has a key role in health and disease and its disruption has been linked to several chronic diseases such as cardiovascular diseases. LÄS MER