Sökning: "Adam Alberius"

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1. 1. Coops hållbarhetsarbete : En fallstudie om hur ett ord kan påverka organisationskulturen

   Kandidat-uppsats, Uppsala universitet/Medier och kommunikation

   Författare :Adam Alberius; Martin Lundin; [2018]
   Nyckelord :organized hypocrisy; autocommunication; self-promoted paradox; expectation gap; corporate social responsibility;

   Sammanfattning : In the light of corporate scandals, pressure has increased on organizations to communicate information related to their corporate social responsibility (CSR). In order to keep up with the increased pressure on social commitment, organizations’ self-descriptions may be future-oriented rather than reflections of reality. LÄS MER