Sökning: "Alice Ricci"

Hittade 1 uppsats innehållade orden Alice Ricci.

  1. 1. Unlocking the full potential of Big Data: A change management approach

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Foteini Kalyva; Alice Ricci; [2015]
    Nyckelord :Big Data; Business Intelligence; Management; Change Management; Resistance to change; Business and Economics;

    Sammanfattning : Big Data has experienced recent developments in the field of Business Intelligence and has captured the increasing interest of enterprises who are trying to seize its potential. More and more companies, operating in industries ranging from insurance to the entertainment industry, are moving forward with the adoption of Big Data, in an attempt to gain significant benefits, such as customer insight, increased value, faster decision-making, and the ability to maintain competitive advantage. LÄS MER