Sökning: "Ana-Maria Ignat"
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1. Marketing in For-profit Social Ventures
Magister-uppsats, Lunds universitet/Företagsekonomiska institutionenSammanfattning : This paper explores how marketing is conducted in for-profit social ventures. Knowledge regarding the for-profit social context is considered rather limited given that it has been largely marginalized by being associated either to the fully for-profit or solely non-profit extremes. LÄS MER
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