Sökning: "Ann-charlotte Granath"

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  1. 1. IT som marknadsstrategiskt hjälpmedel - en studie om långsiktiga relationer

    Kandidat-uppsats, Institutionen för ekonomi och företagande

    Författare :Camilla Pernbeck; Ann-Charlotte Granath; [2007]
    Nyckelord :;

    Sammanfattning : The most dominating channel for communication, connecting companies and customers, during the 1900 century was those who included either physical contact or phone contact. However, when Internet started to make its way as a channel for communication, a whole new opportunity opened up for the companies. LÄS MER