Sökning: "Barcelona in literature"
Visar resultat 1 - 5 av 14 uppsatser innehållade orden Barcelona in literature.
1. “Det blir ju enklare att tänka utanför boxen om du vet vad boxen faktiskt är” : En jämförande intervjustudie mellan svenska och spanska reklambyråers förhållningssätt till reklambranschen
Kandidat-uppsats, Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskapSammanfattning : The existing literature extensively covers the demands placed on advertising agencies, yet there is notably less research on how these agencies respond to these demands, especially in a comparative context. In response, this current study aims to investigate how advertising agencies navigate the complex market, where they must adapt to external demands while maintaining their unique identity. LÄS MER
2. Civil Society Organisations role and adaptation in the Multi-level Governance EU's System during COVID-19
Master-uppsats, Linköpings universitet/Institutionen för ekonomisk och industriell utvecklingSammanfattning : This thesis examined how Covid-19 affected the role of CSOs in the MLG EU’s system and how these CSOs adapted to the new challenges that appeared during the crisis to mitigate the impact of the pandemic on civil society in the EU. Moreover, it also used two case studies, Barcelona and Stockholm, that by focusing on the role of their CSOs during Covid-19 helped understand better how was the role of CSOs in the MLG EU’s system and allowed to give some normative recommendations on what lessons can be taken to the EU from CSOs of these two case studies, to improve the EU action across the different levels of governance when another crisis occurs. LÄS MER
3. FRAMING OVERTOURISM - A qualitative media analysis of the case of Barcelona between 2016 and 2020
Magister-uppsats, Göteborgs universitet/Institutionen för journalistik och masskommunikationSammanfattning : Purpose: The goal of this dissertation is to contribute to the framing studies by looking at the discussion about overtourism in Barcelona over a period of intense media attention (2016-2020). It also aims to complement the few previous studies on overtourism discourses by providing the first situated account of the debate. LÄS MER
4. How Can Scents Influence the Way Customers Perceive Hotel Brands? Analysis on the Importance of Scents as part of Branding in the Hotel Industry
L3-uppsats, Lunds universitet/Företagsekonomiska institutionenSammanfattning : Scent marketing has long been here; discussed in various literature and used by many brands all over the world. Yet, there is not sufficient research done on how scents affect customer perceptions of brands in the hotel industry. LÄS MER
5. Going the Extra Mile : Urban Delivery of Large Goods
Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)Sammanfattning : In light of the growing e-commerce and rising population in cities, along with the ongoing climate crisis, the efforts to improve transportation options are intensifying. Thus, the field of last-mile delivery, i.e., the last stretch of transportation to an end customer, is becoming an increasingly researched topic. LÄS MER
