Sökning: "Blogger"

Visar resultat 1 - 5 av 68 uppsatser innehållade ordet Blogger.

  1. 1. “To me, growing as a person is really important, and I think bookstagram is sort of giving me that opportunity” : A qualitative study of #bookstagram and community-building

    Magister-uppsats, Linköpings universitet/Tema Genus

    Författare :Bronagh Flanagan; [2022]
    Nyckelord :Bookstagram; Community; Online Community; Instagram; Reading; Books; Intersectionality; Representation;

    Sammanfattning : This thesis aims to contribute to the literature on community-building in online spaces, specifically the Instagram book blogger community, also known as bookstagram. I will look at how a shared interest in books, and posting about books online can unite people from around the world, creating a global community of book lovers. LÄS MER

  3. 2. Instagram and sustainability : how Instagram users make sense of their engagement within the sustainability context on the platform

    Master-uppsats, SLU/Dept. of Urban and Rural Development

    Författare :Caroline Budiwarman; [2021]
    Nyckelord :Instagram; social media; sustainability; influencers; consumption; sustainable consumption; sustainable; Instagram users; advertising;

    Sammanfattning : As mobile technology develops rapidly, social media has become an integral part of human daily life. One of the social media platforms that are popular nowadays is Instagram, the visual photo-sharing platform. Meanwhile, the term of sustainability also become more popular along with the growing awareness toward sustainability issues. LÄS MER

  4. 3. Indonesian travel bloggers : the empowered negotiators

    Master-uppsats, Lunds universitet/Medie- och kommunikationsvetenskap

    Författare :Aryo Prionggo; [2018]
    Nyckelord :Travel Bloggers; Indonesia; Participatory Culture; Intrinsic Motivation; Extrinsic Motivation; Digital Media; Social Sciences;

    Sammanfattning : Despite aiming for more civic engagement in tourism industry, The Indonesian Tourism Board effort to transform more citizen to become government-version of travel bloggers was faced by a protest since some travel bloggers didn’t feel common values exist. Therefore, this thesis identifies travel blogger’s intrinsic and extrinsic motivations by recognizing the transformation process that develops regular bloggers to be travel bloggers in the context of digital participatory culture. LÄS MER

  5. 4. Jag är vad jag äger : En kvalitativ studie om bloggars inflytande på konsumtion och identitet

    Kandidat-uppsats, Södertörns högskola/Institutionen för samhällsvetenskaper

    Författare :Veronica Andersson; Chwaszcz Klaudia; [2018]
    Nyckelord :heminredning; identitet; bloggar; konsumtion;

    Sammanfattning : Never before have we invested so much time and money in our homes as we do today. The increased interest in home interior is partly due to an increased commercialization of home and interior design on social media, and that people nowadays own housing in a greater extent than before. LÄS MER

  7. 5. Redefining Influencers : Scrutinizing the Term Social Media Influencer from a Public Perspective and Examining its Role in the Modern Media Landscape

    Kandidat-uppsats, Stockholms universitet/JMK

    Författare :Gustaf Petersen; [2018]
    Nyckelord :Influencer; Influencer Marketing; Public Relations; Marketing; Word of Mouth; Online Word of Mouth; Credibility; Two-Step Model; Opinion Leader;

    Sammanfattning : This paper explores how influencers can be categorised using a self-administered questionnaire. In doing so, the study can contribute to an understanding of the phenomenon that is more extensive than what previous research has attributed. LÄS MER