Sökning: "Business travel"

Visar resultat 1 - 5 av 245 uppsatser innehållade orden Business travel.

  1. 1. Creating the world's most sustainable and attractive travel destination. A content analysis of sustainable place brand identities in Southern Sweden

    Master-uppsats, Institutionen för tillämpad informationsteknologi

    Författare :Douglas Berglund; Katherine Driscoll; [2023-11-22]
    Nyckelord :place brand identity; place branding; sustainability; content analysis;

    Sammanfattning : This study examines how the place brand identities of seven Destination Management Organisations (DMOs) in southern Sweden guide their sustainable tourism communication. With the importance of sustainability becoming clear, interest in sustainable place branding is growing rapidly in scholarly and professional contexts. LÄS MER

  3. 2. Aligning Two Perspectives : A Case Study on how EF can Develop the Internal Marketing with their Brand Ambassadors

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Författare :Nellie Sjösten; Lisa Ullman; [2023]
    Nyckelord :;

    Sammanfattning : Internal marketing is crucial for the company's employees to make the business more successful. One appliance to prosper the business is through brand ambassadors. Using brand ambassadors, the company can increase its trust, brand image, and more essential segments. LÄS MER

  4. 3. Norrbotniabanans möjligheter till ökad arbetspendling - En kvantitativ studie om Botniabanans effekter kan förutsäga Norrbotniabanans framtid

    Kandidat-uppsats, Umeå universitet/Institutionen för geografi

    Författare :Siri Berlinder Sjömark; [2023]
    Nyckelord :North Bothnia Railway; Railway; Regional enlargement; Work commuting; Northern Sweden; Norrbotniabanan; Järnväg; Regionförstoring; Arbetspendling; Norra Sverige;

    Sammanfattning : Passenger traffic for train journeys has been limited in northern Sweden due to the fact that the railway has mainly been used in industrial business. The establishment of Botniabanan enabled passenger traffic by train and created a train connection between the cities in the region. LÄS MER

  5. 4. Nyckelfaktorer i arbetet med implementering av mobilitetshus i Eskilstuna Kommunfastigheters verksamhet

    Kandidat-uppsats, Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Författare :Linnea Jakobsén; Jessica Dos Santos Brorsson; [2023]
    Nyckelord :Mobilitet; Delade mobilitetstjänster; Delningsekonomi; Mobilitetshus;

    Sammanfattning : In Sweden, we currently have a climate impact significantly higher than the global average and we need to drastically change our travel patterns. This study aims to investigate Eskilstuna Kommunfastigheter AB's conditions for developing a mobility house by conducting qualitative and quantitative surveys on tenants' attitudes to such services and to identify barriers and opportunities of existing mobility companies. LÄS MER

  7. 5. Leverantörsbytens verkliga kostnad: Mer än bara enhetskostnaden

    Kandidat-uppsats, Högskolan i Gävle/Industriell ekonomi

    Författare :Pontus Wikström; [2023]
    Nyckelord :Inköp; leverantörsutvärdering; leverantörsbyte; enhetspris; totalkostnad; hemtagningskostnad; reshoring;

    Sammanfattning : The purchasing department's impact on the companies and its results has grown as more goods and services are purchased from other companies. One of the department's most important tasks is to keep costs down, and therefore are alternative suppliers constantly sought, often in other countries with lower wages. LÄS MER