Sökning: "Corporate social responsibility"

Visar resultat 1 - 5 av 295 uppsatser innehållade orden Corporate social responsibility.

  1. 1. CSR from a strategic perspective : - How Swedbank can develop stakeholder confidence and valueMBA-thesis in marketing - MBA-thesis in marketing

    Magister-uppsats, Högskolan i Gävle/Högskolan i Gävle/Ämnesavdelningen för företagsekonomiInstitutionen för ekonomi

    Författare :Maria Roeck Hansen; [2010]
    Nyckelord :Sustainable Core Competence; Position; Image; Integrated Market Communication; Corporate Social Responsibility; Swedbank;

    Sammanfattning : Aim: Problem background -CSR has today increased its strategic status and consumer demand of sustainable development has also increased lately. However, there are still companies that have not adjusted their strategies to fit this swift in demand. LÄS MER

  2. 2. Internal and external drivers of Corporate Social Performance in developing countries - A case study of Tetra Pak India

    Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Joakim Wikström; Johan Nilsson; Andre Agnesson Franzén; [2010]
    Nyckelord :Tetra Pak; CSR; CSP; MNC; Stakeholder; waste management; philantropy; Corporate social responsibility; Environment; Driving forces; Sustainability; India; Management of enterprises; Företagsledning; management; Business and Economics;

    Sammanfattning : Title: Internal and external drivers of corporate social performance in developing countries Seminar date: 2009-01-22 Course: FEKK01, Degree Project Undergraduate level, Business Administration Authors: André Agnesson Franzén, Johan Nilsson, Joakim Wikström Advisor: Gösta Wijk Key words: Corporate social responsibility, Environment, Driving forces, Sustainability, India Purpose: The main purpose of this study is to sketch how a developed country MNC in India utilizes social responsibility activities especially from an environmental perspective and from that point be able to identify elements in the internal and external environment that act as drivers of CSP. Additional, the authors attempt to investigate the trade-off between business and society associated with various CSR initiatives employed by the case company. LÄS MER

  3. 3. COMPLYING WITH CORPORATE SOCIAL RESPONSIBILITY DEMANDS IN A CONTEMPORARY CONTEXT (THE CASE OF MULTINATIONAL CORPORATIONS)

    Magister-uppsats, Blekinge Tekniska Högskola/Sektionen för Management (MAM)

    Författare :Sone Ajang; Chiek Derek; Njoya Bertrand; [2010]
    Nyckelord :företagsekonomi; business administration - management control; business administration - international business; business administration - organization; corporate socilal responsibility; multinational corporations; ethics; management responsibilty;

    Sammanfattning : Corporate Social Responsibility has been a very topical issue in contemporary times, but an in-depth understanding of this salient concept is quite questionable to many including actors in corporate spheres. This we could attribute to ignorance or limited research work to propagate what corporate social responsibility means and the benefits it may bring forth if properly adhered to by corporations. LÄS MER

  4. 4. Vem bryr sig? – en studie av Corporate Social Responsibility som konkurrensmedel

    Kandidat-uppsats, Högskolan i Borås/Textilhögskolan (THS)

    Författare :Marie-Louise Johansson; [2009-11-02]
    Nyckelord :brandimage; ethics; Corporate Social Responsibility;

    Sammanfattning : The competitive situation for businesses has experienced drastical changes as an effectof globalization and changes in consumer demands. Product related competitive advantages arerisking to quickly become presumptions for competition. LÄS MER

  5. 5. Corporate Social Responsibility at Skandia Sweden with passion and commitment?

    Magister-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Karin Greenberg; [2009-10-23]
    Nyckelord :;

    Sammanfattning : There is always a story waiting to be told. This is the story about the long and committed work with Corporate Social Responsibility (CSR) at Skandia Sweden.CSR work at Skandia has touched many hearts within the company as well as outside, in other companies, in the Swedish society and in many individuals. LÄS MER

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