Sökning: "Export Marketing Strategy"

Visar resultat 1 - 5 av 24 uppsatser innehållade orden Export Marketing Strategy.

  1. 1. "Blott Sverige svenska krusbär har" : En kvalitativ studie om nation branding av svensk måltidskultur

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Jogér Sebastian; [2022]
    Nyckelord :turism; måltidsturism; marknadsföring; måltidskultur; kultur; mat; foodie; nation branding; storytelling; profilering;

    Sammanfattning : This candidate thesis contains a qualitative study of how Sweden markets its gastronomicculture internationally through nation branding. The study was conducted through adeductive research approach. Through nation branding, Sweden has become the new, littlestar on the gastronomic world scene. LÄS MER

  3. 2. Ready-made garments industry of Bangladesh: Factors influencing sustainable development

    Magister-uppsats, Högskolan i Gävle/Avdelningen för ekonomi

    Författare :Md Noman Siddiky; [2021]
    Nyckelord :Growth instability; RMG of Bangladesh; Sustainability; Sustainable development; Research Development; Compliance.;

    Sammanfattning : Bangladesh RMG (Ready-made garments) industry has grown rapidly and contributing to country’s economy successfully for last three decades. In 2018-2019 this giant sector contributed 84% of the total foreign exchange earnings of the country. LÄS MER

  4. 3. Turkisk klädekonomi : En fallstudie av tillverkare i Istanbul och deras industri

    M1-uppsats,

    Författare :Frej Johansson; [2020]
    Nyckelord :Turkey; Istanbul; textile; apparel; manufacturing; export; economic development; SWOT; FDI; supply chain management; China; Bangladesh;

    Sammanfattning : This paper describes textile production in Istanbul, Turkey. From its historical background to the challenges of today. The respondents have told about how they work, talked about competition, communication, achievements, investments and much more. LÄS MER

  5. 4. Turkisk klädekonomi : En fallstudie av tillverkare i Istanbul och deras industri

    M1-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Författare :Frej Johansson; [2020]
    Nyckelord :Turkey; Istanbul; textile; apparel; manufacturing; export; economic development; SWOT; FDI; supply chain management; China; Bangladesh.;

    Sammanfattning : This paper describes textile production in Istanbul, Turkey. From its historical background to the challenges of today. The respondents have told about how they work, talked about competition, communication, achievements, investments and much more. LÄS MER

  7. 5. Analys av svenska handelsföretags lokala anpassning av produktutbud och marknadskommunikation i Kina - En fallstudie av H&M, IKEA och Gina Tricot

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Olivia Pivén; Sara Svärd; [2018-05-31]
    Nyckelord :Export Strategy; Frugal Innovation; International marketing; Local Adaption; Marketing Communication; Psychic Distance; Retail; Sales Channel.;

    Sammanfattning : China has during the last 50 years developed into becoming the second largest economy in the world. There have been many changes in the global market with an increased globalization. LÄS MER