Sökning: "Fennia Carlander"

Hittade 2 uppsatser innehållade orden Fennia Carlander.

1. 1. Fruits of knowledge : a literature review of marketing strategies and mango production in Kenya

   Kandidat-uppsats, SLU/Dept. of Economics

   Författare :Fennia Carlander; Karin Lothigius; [2011]
   Nyckelord :base of the pyramid ; developing countries; horticultural marketing; infrastructure; Kenya; mango production; marketing strategies; rural development; small-scale farming;

   Sammanfattning : This report is a literature review that aims to describe marketing contexts for mango production in Kenya. The institutional conditions in the country are not well developed for marketing purposes, which causes many difficulties and problems for the society. In Kenya most mango producers are poor small-scale farmers with limited resources. LÄS MER

3. 2. Fruits of knowledge : a case study of marketing strategies for small-scale mango farmers in the Nyanza Province, Kenya

   Master-uppsats, SLU/Dept. of Economics

   Författare :Fennia Carlander; Karin Lothigius; [2011]
   Nyckelord :collaborations; developing countries; horticultural marketing; institutional context; Kenya; mango production; marketing strategies; small-scale farming;

   Sammanfattning : This report is focused on marketing opportunities for small-scale mango farmers in the Nyanza Province in Kenya. Kenya is a large horticultural producer in the world. Horticulture is an important income for a large share of the rural population in Kenya but profitability is low due to inefficiencies in marketing systems and poor infrastructure. LÄS MER