Sökning: "Gabriella Beronius"

Hittade 2 uppsatser innehållade orden Gabriella Beronius.

  1. 1. E-Commerce Web design : The importance of a first impression

    Kandidat-uppsats, Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT

    Författare :Gabriella Beronius; Sarah Andrén; [2017]
    Nyckelord :First impression; perceived usability; web design; eye-tracking; visual appeal;

    Sammanfattning : The technical society we live in is in a constant state of advancement and we are continuallyintroduced to new innovative ways of mediating information through. Today, plenty of mediachannels exist, for organizations to use when they strive to reach larger groups of people, butto achieve web site success; researchers have stated that considerations of user preferencesimplemented in web design are crucial. LÄS MER

  2. 2. Fastighetsmäklarbranschens digitalisering : En kvalitativ studie om Instagram som verktyg för relationsmarknadsföring

    Kandidat-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Författare :Gabriella Beronius; Sara Andrén; [2017]
    Nyckelord :social media; real estate agency; relationship marketing; relations; sociala medier; fastighetsmäklarbranschen; relationsmarknadsföring; relationer.;

    Sammanfattning : The digitalization of the society is a fact and organizations must now be adaptable to where their customers are located. Along with this the ways in which we communicate have changed as well as the way you target your marketing. LÄS MER