Sökning: "International sales organisation"

Visar resultat 1 - 5 av 12 uppsatser innehållade orden International sales organisation.

1. 1. Factors Influencing E-commerce Usage within Internationalisation : A study of Swedish small and medium-sized fashion retailers

   Master-uppsats, Uppsala universitet/Företagsekonomiska institutionen

   Författare :Ngoc Anh Minh Luong; Liangqi Wang; [2019]
   Nyckelord :Factors; E-commerce; sales channels; Internationalisation; Uppsala model; psychic distance; SMEs; fashion retailers; Sweden fashion industry;

   Sammanfattning : Purpose − Previous research has shown that Swedish Small-and-Medium enterprises (SMEs) have a relatively low level of digital maturity when it comes to export, thus limiting growth potential in international markets. This study aims at investigating this phenomenon with a focus on e-commerce, as it is among the top digital channels that have a large impact on international expansion. LÄS MER

3. 2. Perceived Affordance and Socio-Technical Transition: Blockchain for the Swedish Public Sector

   Master-uppsats, KTH/Industriell ekonomi och organisation (Inst.)

   Författare :JOHAN R. JONSSON; [2018]
   Nyckelord :blockchain; distributed ledger technology; public sector; digitalization; socio-technical transition; multi-level perspective; affordance theory; general purpose technology; blockkedja; distribuerad huvudbok; offentlig sektor; digitalisering; socio-teknisk övergång; multinivåperspektiv; görlighetsteori; genombrottsteknologi;

   Sammanfattning : The Swedish public sector is under constant pressure to improve processes and services through further digitalization. Blockchain is a novelty technology which shows promise of enabling functionalities which are desired within the sector. LÄS MER

4. 3. The Road to Transformation. The Implementation of a Transformational Sales Programme in a Global Sales Organisation.

   Master-uppsats, Göteborgs universitet/Graduate School

   Författare :Fredrik Fürst; Erwin Hun; [2017-07-27]
   Nyckelord :international business IB ; change management CM ; organisational transformation; sales development; sales manager; multinational corporations MNCs ;

   Sammanfattning : As the external business environment changes, organisations need to change with them. Increasingly dynamic and complex markets, developments in technology, and paradigm shifts in best practices are examples of factors that constitute a pressure for change and underlines the importance of organisational adaptability as a competitive advantage. LÄS MER

5. 4. How to succeed with value-based pricing : A case study of how a Swedish OEM is working with price strategy in the context of globalization

   Master-uppsats, KTH/Organisation och ledning; KTH/Hållbarhet och industriell dynamik

   Författare :HANNAH HANNAH BJÖRK; LINA FORSBERG; [2015]
   Nyckelord :Value-based pricing strategy; pricing process; pricing strategy; OEM; MNC; globalization;

   Sammanfattning : In today’s world, change is faster than ever with rapid technological development and increasing global competition. The effects of globalization have led to more intense international competition when competitors originate from different parts of the world. LÄS MER

7. 5. Towards an Integrated Supply Chain trough Vendor-Managed Inventory : A case study of the spare parts distribution at an international manufacturing company

   Master-uppsats, KTH/Industriell ekonomi och organisation (Inst.)

   Författare :Maria Danielsson; Sofia Nilsson; [2013]
   Nyckelord :Vendor-Managed Inventory; supply chain integration; supply chain performance; supply chain collaboration and coordination; information sharing; collaborative planning forecasting and replenishment; spare parts distribution; international manufacturing companies;

   Sammanfattning : During the last decade, research related to Supply Chain Management has got a great deal of attention. The focus has especially circulated around supply chain integration and centralisation due to the increasingly competitive global market. LÄS MER