Sökning: "JIE LU"
Visar resultat 1 - 5 av 13 uppsatser innehållade orden JIE LU.
1. Research on the Impetus of Douyin to City Tourist Image Construction and Dissemination in China - The Case of Xi’an
Master-uppsats, Lunds universitet/Centrum för öst- och sydöstasienstudierSammanfattning : This thesis investigated how the short video sharing application Douyin produces an effect on city tourist images’ construction and dissemination in China, taking the Internet-famous city of Xi’an as a case study. Based on the semiotic theory and “5W” communication theory, the author collected 30 Xi’an-related short videos on Douyin as samples and recorded the relevant data manually for analysis. LÄS MER
2. Outage of Meta-owned Social Network Sites (SNS) - University students' experiences and insights for strategic communication practice and its relevance for social acceleration
Master-uppsats, Lunds universitet/Institutionen för strategisk kommunikationSammanfattning : This thesis explores the socially constructed phenomenon that has arisen as a result of the proliferation of social network sites that has penetrated our daily lives. The qualitative study analysed how university students experienced the global outage of Facebook, Instagram and, WhatsApp on October 4th, 2021, because of the Meta-owned ecosystem of social media. LÄS MER
3. How do SPACquisitions Perform?: Empirical Evidence on Post-Merger Performance in SPAC 3.0
Magister-uppsats, Lunds universitet/Företagsekonomiska institutionenSammanfattning : Special Purpose Acquisition Companies (“SPACs”) provide targets with an alternative route to the public markets and have grown significantly in popularity in recent years. The existing literature on SPAC performance, which predominantly examines the previous generation of SPACs (pre-2010), reveals that the market tends to react positively to acquisition announcement, while post-merger performance tends to be poor on average. LÄS MER
4. Trajectory Tracking, Formation Control and Obstacle Avoidance for Autonomous Ground Vehicles
Kandidat-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)Sammanfattning : The usage of autonomous ground vehicles is growingextensively. Therefore, it is important to gain a better understand-ing for the fundamentals of their communication network. Inthis paper, three important areas will be considered: Trajectorytracking, formation control and collision avoidance. LÄS MER
5. Understanding the Purchase Intention of Consumers towards Airbnb in China From the Perspective of Liability of Foreignness
Magister-uppsats, Uppsala universitet/Företagsekonomiska institutionenSammanfattning : Purpose: The purpose of this thesis is to research the factors influencing the purchase intention of Airbnb in China from the perspective of liability of foreignness. Methodology: This thesis adopts a quantitative approach through a questionnairebased survey among Chinese people. LÄS MER