Sökning: "Jane Widén"

Hittade 2 uppsatser innehållade orden Jane Widén.

  1. 1. Airline Brands on Twitter: Discovering What Consumers Value to Create a Stronger Social CRM Strategy

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Emily Widen; Jane Macfarlane-Grieve; [2015]
    Nyckelord :Business and Economics;

    Sammanfattning : Abstract Title: Airline Brands on Twitter: Discovering What Consumers Value to Create a Stronger Social CRM Strategy Date of the Seminar: June 2nd, 2015 Course: BUSN39. Degree project in global marketing Authors: Jane Macfarlane-Grieve Emily Widen Advisors: Christian Koch, PhD Keywords: Social Customer Relationship Management, Communication, Twitter, Airline, Customer Satisfaction Thesis purpose: The objective of this research paper is to gain a clear understanding of consumer attitudes and expectations whilst engaging in conversation with airline brands on the social media platform Twitter. LÄS MER

  2. 2. Roten till det onda : en studie i häxmotiv, kvinnlig sexualitet, husmoderlighet och moderlighet i Ulla Isakssons historiska roman Dit du icke vill

    Kandidat-uppsats, Institutionen för genus, kultur och historia

    Författare :Anita Widén; [2008]
    Nyckelord :Witch hunt; prosecution of women; historical novel; feminist tradition; female sexuality; Ulla Isaksson; Emilia Fogelklou; Elin Wägner; Fredrika Bremer; Ellen Key; midwives; decrease of population; childbearing; birth control; Gilbert Gubar;

    Sammanfattning : Ulla Isaksson (1916 – 2000) wrote many novels, often with a woman or several women as protagonists. In Dit du icke vill (“Where Thou Willst Not”) from 1956 she depicts a crisis of faith in a woman, which would not have been successful had she chosen a contemporary setting. LÄS MER