Sökning: "Jens Morän"

Hittade 1 uppsats innehållade orden Jens Morän.

1. 1. Framgångsstrategier på en global marknad

   M1-uppsats, Lunds universitet/Produktionsekonomi

   Författare :Jens Morän; [2009]
   Nyckelord :Critical Success Factors; Strategy Management; Customer Relation Management; Technology and Engineering;

   Sammanfattning : The purpose of the report is to investigate and evaluate how a global company can use different strategies to achieve competitive advantages for the future. The existing Customer Relation Management (CRM) department in FLSmidth will be investigated to se if possible improvements can be made to make the department become the competitive advantage that it is intended to be. LÄS MER