Sökning: "Leotrina Koqani"

Hittade 4 uppsatser innehållade orden Leotrina Koqani.

  1. 1. A reputational mass-crash for the Tour de France?

    L3-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Leotrina Koqani; Allan Su; Stefanie Wolff; [2017]
    Nyckelord :Business and Economics;

    Sammanfattning : .... LÄS MER

  2. 2. Haptics as the Sleeping Beauty of Marketing: The Role of Haptic Packaging Characteristics on FMCG Products for Customers

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Leotrina Koqani; Carolin Strunz; [2017]
    Nyckelord :Sensory marketing; product packaging; FMCG; haptic sensory; haptic perception; consumer behaviour; Business and Economics;

    Sammanfattning : Purpose: The purpose of this research was to understand how customers construct the relationship, prior identified in the literature, between packaging, haptic sensory and perception with regard to FMCG products. Furthermore, we aimed to explore the role of haptic packaging characteristics on FMCG products for customers. LÄS MER

  3. 3. Nation Branding after a crisis – Greece and Ireland in comparison

    L3-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Leotrina Koqani; Xanthippi Kyriazi; Stefanie Wolff; [2016]
    Nyckelord :Business and Economics;

    Sammanfattning : .... LÄS MER

  4. 4. Interorganizational Interactions in Industrial Clusters : A study of the Business Park Drenas, Kosovo

    Kandidat-uppsats, Högskolan Kristianstad/Sektionen för hälsa och samhälle

    Författare :Leotrina Koqani; Zana Rama; [2015]
    Nyckelord :Industrial clusters; Interorganizational interaction; Interorganizational Network; Cluster theory; Transition economy; Cooperation; Kosovo;

    Sammanfattning : Over the past decade, the topics’ industrial cluster and interorganizational network has received much attention. A combination of both the topics in a country with a transition economy has not been fully studied. LÄS MER