Sökning: "Maria Styvén"
Hittade 2 uppsatser innehållade orden Maria Styvén.
- Magister-uppsats, Luleå/Industriell ekonomi och samhällsvetenskap
Sammanfattning : The purpose of this study is to gain a deeper understanding of the reasons behind the low ratio of women among expatriate managers of Swedish multinational corporations. It deals with the reasons for the low ratio of women among Swedish MNC expatriates, as described from a corporate perspective and female expatriates’ perspective. LÄS MER
- Kandidat-uppsats, Luleå/Industriell ekonomi och samhällsvetenskap
Sammanfattning : The purpose of this study is to gain a better understanding of Swedish consumers' perceptions of ethically acceptable or unacceptable advertising. It deals with ethical vs. unethical advertising, the risks and disadvantages with controversial advertising, and the control and regulation of ethics in advertising. LÄS MER