Sökning: "Mathias Österlund"

Hittade 2 uppsatser innehållade orden Mathias Österlund.

  1. 1. Digitaliseringens påverkan på värdeerbjudandet inom skogsbranschen utifrån ett kundperspektiv

    Master-uppsats, Linköpings universitet/Industriell ekonomi

    Författare :Sanna Sörberg; Mathias Österlund; [2017]
    Nyckelord :business model; value proposition; digitalization; digitization; digital strategy; digital timber trading; forest industry; affärsmodell; värdeerbjudande; digitalisering; digital strategi; digital skogsaffär; skogsbranschen;

    Sammanfattning : This study examines how digitalization changes the value proposition and the business model within the forest industry from the perspective of the forest owners and how this changes the experienced customer value. Previous studies have focused on how digitalization creates value for the company, and this study contributes to research by giving insights in how the customers perceive a digitalization and is useful in the design of the value proposition and the business model. LÄS MER

  2. 2. Festiketten : Developement of an E-commerce Web Application for custom designed bottle labels

    Kandidat-uppsats, Linköpings universitet/Institutionen för datavetenskap

    Författare :Ellen Berner; Emil Björkrot; Didrik Grip; Alma Jonsson; Andreas Kozma; Ludwig Wikblad; Johan Wikström; Mathias Österlund; [2015]
    Nyckelord :;

    Sammanfattning : The report examines how an online store for custom designed bottle labels can be developed as a web application, and aims to contribute to the existing research on web design. The development is based on the vision” to provide custom labels through an online store which puts the icing on the cake for your special occasion”, with persons in the age 25-40 who are planning a wedding or another large event as target group. LÄS MER