Sökning: "Mikaela Jaconelli"

Hittade 2 uppsatser innehållade orden Mikaela Jaconelli.

  1. 1. Knowledge For Life

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Cajsa Dahlberg; Mikaela Jaconelli; [2016]
    Nyckelord :Knowledge Transfer; Element View; Process View; Sout Africa; HIV AIDS;

    Sammanfattning : Researchers have foreseen HIV/AIDS to be one of the biggest threats to the general business climate and profitability of companies in Africa. The virus thus affects individual workers, companies as well as the labor market as a whole. LÄS MER

  2. 2. Ett varumärke kan inte välja sina föräldrar

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Anna Herbstman Blitz; Mikaela Jaconelli; [2013]
    Nyckelord :Country of Origin Effects; Consumer Behavior; Attitudes; Internationalization; Brand relevance;

    Sammanfattning : Within the interconnected global markets of today; people, products, and information travel at a pace never met before. In light of the global retail markets recent integration, consumers are opened up to new products and are beginning to develop a vetted interest in the heritage of those products. LÄS MER