Sökning: "Music consumption"

Visar resultat 1 - 5 av 94 uppsatser innehållade orden Music consumption.

1. 1. “Drugs make me myself” : En multimodal kritisk diskursanalys av ungdomsdramer Euphoria ochSkins UK

   Kandidat-uppsats, Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskap

   Författare :Van Sopheaktra Lam; Ajla Pasic; [2024]
   Nyckelord :Multimodal critical discourse analysis; poststructuralism; socialsemiotics; filmsemiotics; Skins UK; Euphoria; alcohol; drugs; discourse;

   Sammanfattning : Global alcohol- and drug consumption is a big health problem, despite the fact that the amount of usage has decreased throughout the years. Our interest for this study arose because earlier research showed that films, series and television can affect viewers' perceptions regarding alcohol- and drug use. LÄS MER

3. 2. Melodifestivalens bidrag till den samhälleligaromantiska fantasin : En kritisk diskursanalys av hur relationer framställs i en av Sveriges störstamedieproduktionerKandidatuppsats

   Kandidat-uppsats, Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskap

   Författare :Samuel Bokenblom; Albin Ring; [2024]
   Nyckelord :Critical discourse analysis; Eva Illouz; lyrical analysis; pop music; song lyrics; the Melody Festival Melodifestivalen ;

   Sammanfattning : In a fragmented media landscape, the Melody Festival (Melodifestivalen) is one of the few Swedish media productions that still gathers audiences for ritual media consumption. Despite its position as one of the largest media institutions in Swedish society, research regarding the event is limited and this bachelor study aims to counteract this. LÄS MER

4. 3. Full Disclosure: Demystifying craftwork and (re-)enchanting craft consumption

   Master-uppsats, Göteborgs universitet/Graduate School

   Författare :Brett Smith; [2023-07-03]
   Nyckelord :Demystification; Enchantment; Craftwork; Transparency; Music Production; Live Streaming;

   Sammanfattning : This paper elucidates the relationship between demystification and enchantment in craftwork. Compared to mystification, demystification has received little attention in marketing research to understand how brands can foster transparency in a way that captivates and enchants consumers. LÄS MER

5. 4. Echoes of the past: A Qualitative Study on Personal and Historical Nostalgia and their Impact on Consumer Identity

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Filippa Möller; Linnéa Wrobel; [2023]
   Nyckelord :Nostalgia; personal nostalgia; historical nostalgia; Consumer Culture Theory CCT ; Belk; Goffman; Holt; identity; identity myths; self-presentation; possessions; consumption; Business and Economics;

   Sammanfattning : Thesis Purpose: The purpose of this study is to explore young consumers' identity creation in the context of nostalgic consumption and marketing. The study seeks to deepen the understanding of how young consumers construct their identities by exploring the impact of two forms of nostalgia, personal and historical. LÄS MER

7. 5. More Than a Music Artist? A qualitative study on consumer archetypes through the dynamics of fan-artist parasocial relationships

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Francesca Scriboni; Yasmine Ferchichi; [2023]
   Nyckelord :Parasocial Relationships; Fan-artist Engagement; Personal Branding; Content Creation; Consumer Attitudes; Fan Support; Fan Investments; Consumer Archetypes; Music Industry; K-pop Industry; Business and Economics;

   Sammanfattning : Thesis Purpose: This study examines how parasocial relationships between music artists and fans foster a plethora of different consumer attitudinal outcomes, with the purpose to provide clarity through the shaping of distinct consumer archetypes, while offering in this way practical insights for marketers and industry professionals. The context of K-pop is used to delve deeper into the understanding of the use of the parasocial sphere in the music industry scenario. LÄS MER