Sökning: "Olga Buss"

Hittade 2 uppsatser innehållade orden Olga Buss.

  1. 1. Ut i naturen med buss : En studie över kollektivtrafik till naturereservat kring Umeå

    Kandidat-uppsats, Umeå universitet/Institutionen för geografi

    Författare :Olga Nordquist; [2023]
    Nyckelord :public transport; leisure travel; outdoor recreation; nature reserves; Sweden; kollektivtrafik; fritidsresande; friluftsliv; naturreservat; Sverige;

    Sammanfattning : Leisure activities and outdoor recreation are valuable aspects of people's everyday life. With more people living in cities than ever, access to natural areas is becoming a more relevant issue, and many protected nature areas serve both to preserve biodiversity and make nature accessible to a wider public. LÄS MER

  3. 2. The Impact of Social Media as a Customer Relationship Management Tool : A B2B Perspective

    Master-uppsats, Karlstads universitet/Handelshögskolan

    Författare :Olga Buss; Gabriel Begorgis; [2015]
    Nyckelord :Customer Relationship Orientation; CRM; CRM in b2b; Social Media; Social media in b2b; Social CRM; Social CRM in b2b; Customer Relationship Performance;

    Sammanfattning : This study explores the association between the Customer Relationship Orientation of a company, their Social Media Use through Social Customer Relationship Management Capabilities, with Customer Relationship Performance in order to determine if Social Media can be used as an effective Customer Relationship Management tool in a business-to-business context. In addition, the research will explain if the company’s expectations conform to the customer’s experience. LÄS MER