Sökning: "Private banking"

Visar resultat 1 - 5 av 116 uppsatser innehållade orden Private banking.

  1. 1. En vågskål mellan anpassning och intrång. En kvalitativ studie om hur generation Z uppfattar sin integritet vid riktad reklam online.

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Stina Stensson; [2024-03-01]
    Nyckelord :Generation Z; Integritet; Riktad reklam; Online;

    Sammanfattning : In today's society, the internet is an integral part of people's everyday lives, where every digital interaction creates a unique imprint. Through our online activities, we are carefully tracked and analyzed by various actors, primarily companies, who strive to create advertising that reaches us in our digital habitat. LÄS MER

  3. 2. Optimizing Digital Transformation : Strategies for Private Banking in the Age of Technology

    Kandidat-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Rasmus Jämterud; Henrik Widell; [2024]
    Nyckelord :Private banking; Digital tools in banking; Banking industry trends; Relationship marketing; Technology acceptance model TAM ; Customer experience management CEM ;

    Sammanfattning : This thesis delves into the digital transformation of private banking, emphasizing the challenge of balancing technology with the personalized service that high-net-worth clients expect. Employing frameworks like Relationship Marketing, the Technology Acceptance Model, and Customer Experience Management, it examines the integration and impact of digital tools on client relationships and operational efficiency in private banking. LÄS MER

  4. 3. Att leda i en hybrid arbetsplatskontext : Chefers utmaningar vid hybridarbete

    Kandidat-uppsats, Högskolan i Skövde/Institutionen för handel och företagande

    Författare :Vesa Shala; Fatbardha Shala; [2023]
    Nyckelord :Hybrid work; communication; efficiency; cohesion; technology; work-life balance; Hybridarbete; kommunikation; effektivitet; sammanhållning; teknologi; work-life balance;

    Sammanfattning : Bakgrund: Studien handlar om hur hybridarbete har påverkat arbetet på lokala bankkontor i Sverige under de senaste åren och chefers roll i att anpassa sig till denna förändring. Hybridarbete definieras som en flexibel arbetsform där anställda kan arbeta både på distans och på plats på kontoret. LÄS MER

  5. 4. Conversations on Change: A Case Study of a Swiss Private Bank on Employees’ Sensemaking and Engagement in Light of its Rebranding

    Master-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Alexia Helena Röper; [2023]
    Nyckelord :sensemaking; critical sensemaking; organizational culture; strategic communication; organizational change; rebranding; private banking; Switzerland; employee engagement; Social Sciences;

    Sammanfattning : The rebranding of an organization can be a beneficial strategy to reposition itself in the market to maintain its relevance. At the same time however, it can have disrupting effects on its members' daily work life, creating a novel situation in which perplexity and even resistance may arise, and which they need to make sense of. LÄS MER

  7. 5. RNN-based Graph Neural Network for Credit Load Application leveraging Rejected Customer Cases

    Uppsats för yrkesexamina på avancerad nivå, Högskolan i Halmstad/Akademin för informationsteknologi

    Författare :Oskar Nilsson; Benjamin Lilje; [2023]
    Nyckelord :Machine Learning; Deep Learning; Reject Inference; GNN; GCN; Graph Neural Networks; RNN; Recursive Neural Network; LSTM; Semi-Supervised Learning; Encoding; Decoding; Feature Elimination;

    Sammanfattning : Machine learning plays a vital role in preventing financial losses within the banking industry, and still, a lot of state of the art and industry-standard approaches within the field neglect rejected customer information and the potential information that they hold to detect similar risk behavior.This thesis explores the possibility of including this information during training and utilizing transactional history through an LSTM to improve the detection of defaults. LÄS MER