Sökning: "Sam Eltahan"

Hittade 1 uppsats innehållade orden Sam Eltahan.

  1. 1. Circular business model – Access based car service : A Quantitative Study from customers´ perspective

    Magister-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Sam Eltahan; Jan Kristl; Ahsan Javed; [2018]
    Nyckelord :;

    Sammanfattning : This study develops the knowledge and understanding of Circular Business Model (CBM) from the consumers´ perspective in Sweden. It is of great importance, for the Swedish companies that are planning to establish collaborative consumption or move towards other CBMs, to understand how and what are the consumers´ attitudes, behaviour, and the level of purchase intention towards circular business models. LÄS MER