Sökning: "Sensemaking approach"

Visar resultat 1 - 5 av 106 uppsatser innehållade orden Sensemaking approach.

  1. 1. Contextualizing the Sensemaking Process - A Study of Disrupted Organizations

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Erik Tollin; Rouven Hölzlein; [2023-06-29]
    Nyckelord :Sensemaking; disruption; disrupted; disruptive event; cosmological episodes; contextualization; social narrative;

    Sammanfattning : This study aims to find out how the nature of disruptive events influences the sensemaking of organizational members. The general theory of sensemaking is complemented by the theory of cosmological episodes and its four stages in Weick (1993) which is used as the framework for this study. LÄS MER

  2. 2. NEWCOMER ADJUSTMENT AND SENSEMAKING IN REMOTE WORK ENVIRONMENTS Perspectives on remote onboarding in Higher Educational Institutions

    Master-uppsats, Institutionen för tillämpad informationsteknologi

    Författare :Tessa Schutte; [2023-02-01]
    Nyckelord :Onboarding; remote work; newcomer adjustment; organizational socialization; sensemaking;

    Sammanfattning : The transition to remote and hybrid work environments due to the advancements in computer mediated communication and the COVID-19 pandemic, introduced challenges in the process of onboarding new hires. This research presents a case study on the remote onboarding process of new hires of Higher Educational Institutions in The Netherlands. LÄS MER

  3. 3. The Authenticity Imperative - Towards Building Long-Term Relationships with Social Media Influencers in the Digital Age

    Master-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Alexandra Nuria Kunert; [2023]
    Nyckelord :social media influencer; influencer relations; authenticity; relationship management; strategic communication; Social Sciences;

    Sammanfattning : Capturing how organizations build and maintain long-term and mutual beneficial relationships with influencers is an urgent quest by both, communication practitioners and scholars. In the ever-evolving context of digitalization, navigating influencer communication remains to be a major challenge, as the concept of an authentic partnership is constantly adapting in the fast-paced social media realm. LÄS MER

  4. 4. A Guilt-free Guilty Pleasure - A Qualitative Study of Consumers’ Process of Coping with the Tension between Health and Hedonism

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Y Nhi Do; Georgia Kakaletri; [2023]
    Nyckelord :Guilt-free Narratives; Healthism; Hedonic Food Consumption; Sensemaking; Cultural Branding; Identity; Business and Economics;

    Sammanfattning : Title: A Guilt-free Guilty Pleasure: A Qualitative Study of Consumers’ Process of Coping with the Tension between Health and Hedonism Course: BUSN39 - Degree Project in Global Marketing Authors: Y Nhi Do & Georgia Kakaletri Keywords: Guilt-free Narratives, Healthism, Hedonic Food Consumption, Sensemaking, Cultural Branding, Identity Purpose: The purpose of this thesis is to explore the way consumers make sense of guilt-free narratives in the case of hedonic food consumption and how they cope with the tension between healthism-hedonism. Background: Most relevant studies in the field of food and health focus on psychological motives, and mainly follow a quantitative methodology, which lacks an in-depth analysis of the topic. LÄS MER

  5. 5. Socialisering med reducerad interaktion : En fallstudie om nyanställdas upplevelser i en new ways of working organisation

    Magister-uppsats, Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Författare :Nelly Nordgren; Sara Rockström; [2023]
    Nyckelord :New ways of working NWW ; organisatorisk socialisering; meningsskapande; nyanställda; tillhörighet;

    Sammanfattning : Syfte: Syftet med denna studie är att med en explorativ ansats få en djupare förståelse för hur nyanställda skapar mening av sin nya arbetsroll vid NWW, när den sociala interaktionen inte är lika framträdande. Utifrån ett processperspektiv på organisering kommer den intervjubaserade fallstudien att tolka nyanställdas upplevelser av sin nya roll och tillhörighet vid NWW. LÄS MER