Sökning: "Servitization"

Visar resultat 1 - 5 av 20 uppsatser innehållade ordet Servitization.

  1. 1. Customers’ Willingness to Buy Services - A qualitative multiple case study

    H-uppsats, Chalmers tekniska högskola/Institutionen för teknikens ekonomi och organisation

    Författare :Marcus Bexell; Gustaf Larsson; [2018]
    Nyckelord :;

    Sammanfattning : ProblemPrevious studies on services have focused on the perspective of the manufacturer and arebased on the assumption that customers want to buy services from the manufacturer of theproduct. However, customers also buy services related to a product from third-party serviceproviders or provide the services in-house. LÄS MER

  2. 2. SERVICE DEVELOPMENT IN A LARGE MANUFACTURING FIRM; A qualitative study of how the NBCS team at Volvo Cars can work with service development from a perspective of user-oriented approaches

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Sara Liljenström; Tilda Wikner; [2017-09-14]
    Nyckelord :Servitization; Service development; User-oriented approaches; Lean start-up; Design thinking; Lean service creation; Service development process;

    Sammanfattning : MSc in Innovation and Industrial Management.... LÄS MER

  3. 3. THE ROLE OF THE INTERNET OF THINGS FROM A SERVITIZATION PERSPECTIVE. Opportunities and challenges for the implementation of Product-Service Systems. A multiple case study.

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Andrea Bureca; [2017-09-13]
    Nyckelord :Servitization; Internet of Things; IoT; Product-Service-Systems; PSS; Product-service offering portfolio;

    Sammanfattning : MSc in Innovation and Industrial Management.... LÄS MER

  4. 4. Collaboration as a mechanism for servitization in the automotive industry: The case of China and Sweden

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Ebba Bergbom Wallin; Maria Lundin; [2017-07-06]
    Nyckelord :Servitization; Servitisation; Collaborative Development; New Service Development; Value Creation; Automotive Industry;

    Sammanfattning : An increasing amount of companies have starting to embrace a transition from focuspurely on products to provide service offerings to customers, also termed as servitization. Theautomotive industry is one example which has identified the potential of creating value throughservices. LÄS MER

  5. 5. Livening up Video Games

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning; Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Petter Nilsson Wihlbäck; Gustav Sigling; [2017]
    Nyckelord :live services; servitization; engagement; value co-creation; games as a service;

    Sammanfattning : Propelled by the introduction of the Internet, the video game industry has and is shifting towards increased service offerings. This has caused an emergence of new business- and release practices, determinant to allow for the opportunities presented by service based gaming; some built on fundamental "box products", others on subscription schemes. LÄS MER

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