Sökning: "Sofia Rundcrantz"
Hittade 1 uppsats innehållade orden Sofia Rundcrantz.
1. ‘Surfing on the wave of Digitalisation’ - Digital technology facilitating an SME’s internationalisation process in the Fashion Industry - A single case study of Trendy AB -
Master-uppsats, Göteborgs universitet/Graduate SchoolSammanfattning : Prior research has emphasised the importance of SMEs ability to compete on an international market alongside the retail giants currently dominating the fashion industry on a global level. Moreover, the entrance of digital technology has profoundly changed several aspects in various industries, including the fashion industry. LÄS MER
Resultatsidor:
1