Sökning: "Theory of Planned Behavior TPB"

Visar resultat 1 - 5 av 92 uppsatser innehållade orden Theory of Planned Behavior TPB.

  1. 1. Driven by Zero Emissions or Paramount Prestige? - Investigating the Coexistence of Environmental Concern and Materialism in Predicting Purchase Intentions of Premium Electric Cars

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Gustav Olofsson; Pontus Winblad; [2023-07-03]
    Nyckelord :Premium Electric Cars; Consumer Intentions; Theory of Planned Behavior; Environmental concern; Materialism; Sustainability Luxury Paradox; SEM Analysis;

    Sammanfattning : As the world embraces sustainability, markets align with the shift and undergo transformations. One of which is the luxury segment, from which the integration of sustainability challenges the theorized paradoxical relationship of the two concepts. LÄS MER

  3. 2. Luxury, Fashion, and Idols - Applying an extended theory of planned behavior to examine barriers toward sustainable fashion consumption in Japan

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Florian Konstantin Gold; Allegra-Scarlett Nefertari Verena Irmgard Marie Terner; [2023-07-03]
    Nyckelord :Fashion; Luxury; Idols; Japan; Consumption; Sustainability; Theory of Planned Behavior; Barriers; Sustainable Fashion;

    Sammanfattning : Purpose: This study aimed to apply an extended theory of planned behavior (TPB) to sustainable fashion consumption (SFC) in Japan, and test the importance of sociocultural barriers to purchase intentions. Methodology: As only a few studies have examined SFC in Japan and have not used the TPB framework, this study adds to the body of literature, and proposes luxury orientation, fashion involvement, and idol attachment as barriers toward sustainable fashion (SF) purchase intentions in Japan. LÄS MER

  4. 3. Hållbar skolmat som accepteras, uppskattas och äts - önsketänkande eller en möjlighet

    Master-uppsats, Lunds universitet/Centrum för miljö- och klimatvetenskap (CEC)

    Författare :Sebastian Tilmanis; [2023]
    Nyckelord :food choice; school meals; municipality; adolescents; sustainability; TPB; matval; skolmåltider; kommun; ungdomar; hållbarhet; Earth and Environmental Sciences;

    Sammanfattning : This study examines the perception and acceptance of the Swedish tax paid school meals, its sustainability aspects and what factors that affect the students in their food choices in the municipality of Ängelholm from a student perspective. The guidelines for school meals in Sweden is for it to be healthy but in recent years also more sustainable. LÄS MER

  5. 4. Investigating the Impact of User Behavior in the Security of Smart Home IoT Devices

    Master-uppsats, Luleå tekniska universitet/Institutionen för system- och rymdteknik

    Författare :Maha Ghunaim; [2023]
    Nyckelord :Smart Homes; Smart Home Devices; Home Automation; User Behavior; Internet of Things IoT ; Smarta hem; smarta hemenheter; hemautomation; användarbeteende; internet av Saker IoT ; المنازل الذكية ، أجهزة المنزل الذكي ، أتمتة المنزل ، سلوك المستخدم ، إنترنت أشياء إنترنت الأشياء ;

    Sammanfattning : As technology is growing at a fast pace, IoT-based smart home services are increasingly adopted by people. IoT-based smart homes offer numerous unimaginable benefits, including efficiency, safety, effectiveness, scalability of services, devices, and data, among many others. However, there is another side to this technology: security threats. LÄS MER

  7. 5. Beyond the Bin: Dumpster Diving as an Alternative Consumer Practice

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Adam Christensson; Vendela Melin; [2023]
    Nyckelord :Business and Economics;

    Sammanfattning : Title: Beyond the Bin: Dumpster Diving as an Alternative Consumer Practice - Investigating the Motivations and Methods of Urban Foragers Course: BUSN39 Business Administration: Degree Project in Global Marketing - Master level Authors: Adam Christensson and Vendela Melin Supervisor: Annette Cerne Keywords: Dumpster diving, Social movement, Consumer resistance, Theory of planned behavior (TPB). Purpose: The study investigates dumpster diving motivations, methods, and its role as a resistance against conventional consumption patterns. LÄS MER