Sökning: "access marketing"

Visar resultat 1 - 5 av 255 uppsatser innehållade orden access marketing.

  1. 1. Effektlandsprincipen och gränsöverskridande digital marknadsföring : Marknadsrättsliga principers tillämplighet vid gränsöverskridande digital marknadsföring med särskilt fokus på det svenska detaljhandelsmonopolet av alkoholdrycker

    Uppsats för yrkesexamina på avancerad nivå, Stockholms universitet/Juridiska institutionen

    Författare :Oliver Edstrand; [2024]
    Nyckelord :Effektlandsprincipen; Ursprungslandsprincipen; E-handel; Alkoholdrycker; Detaljhandelsmonopol; Digital marknadsföring.;

    Sammanfattning : In art. 3 of e-commerce directive, the country-of-origin principle is established, and in terms of cross-border digital marketing actions, it states that marketing actions compliant with the laws of its originating EU member state is considered compliant throughout the union. LÄS MER

  3. 2. Energy justice and gender implications on prodcutive uses of energy. A case study based in rural Bolivia

    Master-uppsats, Lunds universitet/Internationella miljöinstitutet

    Författare :Adriana Fernandez Villalobos; [2023]
    Nyckelord :energy; women; gender; justice; rural; Business and Economics;

    Sammanfattning : This research investigates the gender dimension of the impacts of access to clean and modern energy and technology in productive uses of energy. Rural organizations led by women supported by the EnDev project Bolivia were selected for a multi-site case study. LÄS MER

  4. 3. Adoption of the Digital Product Passport : A qualitative study within SMEs in the Swedish furniture sector

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för informatik (IK)

    Författare :Kalle Gunnarsson; Niels Mignot; [2023]
    Nyckelord :Digital Product Passport; DPP; Traceability; Furniture Industry; Sustainability; Blockchain Technology; Digitalt Produktpass; DPP; Spårbarhet; Möbelindustrin; Hållbarhet; Blockkedjeteknik;

    Sammanfattning : In the last decade, the European Union has looked to become more sustainable toreach the global environmental goals. With The European Green deal, a transition towards a circular economy has been set in place. LÄS MER

  5. 4. Going Smokeless, But Not Risk-Free: Analysing Socio-Environmental Factors of Female Adolescents’ White Snus Consumption : A qualitative study

    Master-uppsats, Stockholms universitet/Institutionen för folkhälsovetenskap

    Författare :Linnéa Rostang; [2023]
    Nyckelord :White snus; nicotine pouches; adolescents; girls; Sweden; socio-environmental; qualitative;

    Sammanfattning : The number of female snus users in Sweden has doubled since 2007, which can partially be a consequence of the introduction of white snus, a type of nicotine pouch. This carries significant implications for public health, particularly because a substantial proportion of young individuals who consume white snus had no prior exposure to other tobacco or nicotine products. LÄS MER

  7. 5. Fake It Till You Make It – En studie om generativ AI:s inverkan på kreativitet utifrån Guilfords Measures of Divergent Thinking

    Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Nike Anderlind; Josephine Havmark Persson; Eric Hemmingsson; [2023]
    Nyckelord :Artificiell intelligens AI ; kreativitet; divergent tänkande; marknadsföring; ChatGPT; Business and Economics;

    Sammanfattning : Artificial intelligence (AI) has emerged as a transformative technology, revolutionizing various domains previously reliant on human interaction. This study explores the potential implications of generative AI on creativity and idéa generation, employing widely used Guildford Measures of Divergent Thinking by Joy Paul Guilford as an assessment tool. LÄS MER