Sökning: "ambassador program"

Visar resultat 1 - 5 av 6 uppsatser innehållade orden ambassador program.

  1. 1. Aligning Two Perspectives : A Case Study on how EF can Develop the Internal Marketing with their Brand Ambassadors

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Författare :Nellie Sjösten; Lisa Ullman; [2023]
    Nyckelord :;

    Sammanfattning : Internal marketing is crucial for the company's employees to make the business more successful. One appliance to prosper the business is through brand ambassadors. Using brand ambassadors, the company can increase its trust, brand image, and more essential segments. LÄS MER

  3. 2. Games for Change : Exploring the Effects of the Game Climate Fresk at Schneider Electric and the Climate Engagement Potential for Employees

    Uppsats för yrkesexamina på avancerad nivå, KTH/Lärande

    Författare :Björn Nordin; Martin Wahlström; [2022]
    Nyckelord :Pro climate behaviour; Value-action gap; Climate ambassador; Behavioural change; Attitude change; Self- and Collective efficacy; Climate change education; Corporate climate action; Klimatpositivt beteende; Value-action gap; Klimatambassadör; Beteendeförändring; Attitydförändring; Själv- och kollektiv förmåga; Klimatutbildning; Corporate climate action;

    Sammanfattning : Climate change creates an urgency for action to be taken at government, corporate and individual level. Changing behaviours is a necessity to meet the global temperature goal of 2 °C increase, and companies have a significant role to play in this transformation. To change these behaviours, a change needs to happen in both attitudes and actions. LÄS MER

  4. 3. A Comparative Analysis of Sweden’s Humanitarian Aid between the 1970s and today : A Case Study of Ethiopia

    Magister-uppsats, Uppsala universitet/Teologiska institutionen

    Författare :Victoria Warkander; [2021]
    Nyckelord :neutrality; strategy; Ethiopia; Sweden; humanitarian aid; liberalism; realism;

    Sammanfattning : Ethiopia was one of the first two countries that Sweden gave humanitarian aid to. In this thesis, Ethiopia is used as a case study to understand how the strategy of Sweden’s humanitarian aid has changed over the past fifty-years. LÄS MER

  5. 4. En mobilapplikation för organisering av arbetsuppdrag och tillsättning av personal

    Kandidat-uppsats, Uppsala universitet/Institutionen för informationsteknologi

    Författare :Daniel Bäckner; Ella Hallgren; Emanuel Jansson; Gholam Mohammadi; [2021]
    Nyckelord :;

    Sammanfattning : The student ambassador program for the Science and Technology Faculty at Uppsala University has been using emails to assign their student ambassadors to work assignments. Student ambassadors work with different activities and projects that are aimed towards youths. LÄS MER

  7. 5. Internal marketing through gamification : A qualitative study on the influence of game elements within an app on internal marketing activities

    Magister-uppsats, Umeå universitet/Företagsekonomi

    Författare :Alf Grönvall; Axel Holmner Härgestam; [2019]
    Nyckelord :Internal marketing; through; gamification; A qualitative study on the influence of; game elements; within an app on; internal marketing activities;

    Sammanfattning : AbstractThe subject of gamification is a relatively new and novel concept when it comes to stimulating behavior. Gamification is the use of game elements in a non-game context. Gamification is a tool that can motivate people to engage with activities related to health, education and personal productivity. LÄS MER