Sökning: "buzzwords"

Visar resultat 1 - 5 av 25 uppsatser innehållade ordet buzzwords.

  1. 1. The Integration of Chinese Internet Neologisms into Everyday Language: An Empirical Study Using Baidu Index and Online Surveys

    Master-uppsats, Lunds universitet/Kinesiska; Lunds universitet/Masterprogram: Språk och språkvetenskap

    Författare :Weicheng Li; [2023]
    Nyckelord :Internet neologisms; language integration; search trends; familiarity; patterns; Languages and Literatures;

    Sammanfattning : The emergence of the Internet language has profoundly impacted everyday communication in China. This study examines the integration of Chinese Internet neologisms into everyday language. LÄS MER

  2. 2. Organisationers fina men otydliga språk : Användandet av buzzwords i en HR-kontext

    Kandidat-uppsats, Jönköping University/Högskolan för lärande och kommunikation

    Författare :Lina Lager; Clara Olofsson; [2023]
    Nyckelord :Buzzwords; Rhetoric; Leadership; Strategic HR; Communication; Buzzwords; Retorik; Ledarskap; Strategisk HR; Kommunikation;

    Sammanfattning : Det är inte svårt att hitta ord och fraser med oklar eller otydlig innebörd i organisationers strategiska processer. Dessa kan påverka hur ledarskapet uppfattas, hur beslut tas och hur processer implementeras. HR har möjlighet att påverka relationen mellan medarbetare och chefer men HR’s språk är idag outforskat. LÄS MER

  3. 3. Don't say the "S"word. The Impact of Buzzwords on Brand Trust.

    L3-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Lina Radilovic; August Strom; Salomé Morel Cavailhes; [2023]
    Nyckelord :Buzzword; sustainability; linguistics; brand image; brand trust; relationship management; brand loyalty.; Business and Economics;

    Sammanfattning : Purpose: To investigate the impact of buzzwords on consumers' perceptions of marketing messages and their impact on brand trust. Design/methodology/approach: This paper adopts a qualitative and quantitative research method. LÄS MER

  4. 4. Digitalisation for sustainability in procurement within the textile value chain : Analysis of artificial intelligence, robotic process automation, and blockchain

    Master-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Författare :Theresa Jentsch; [2022]
    Nyckelord :Sustainable Supply Chain Management; Procurement; Textile Value Chain; Digital Technologies; Blockchain; Artificial Intelligence; Robotic Process Automation; Socio-Technical System Theory;

    Sammanfattning : Background/ Problem/Purpose: Sustainability and Digitalisation are two buzzwords nowadays. The textile value chain is one of the most criticised value chains with respects to ecological as well as social sustainability. LÄS MER

  5. 5. Syria Between Revolution and Ngoisation : A Case Study

    Magister-uppsats, Malmö universitet/Fakulteten för kultur och samhälle (KS)

    Författare :Mazin Al Balkhi; [2022]
    Nyckelord :Ngoisation; Ngoizationability; Syria; Revolution; Gaziantep; buzzwords; decoloniality; CDDA.; الأنجزة ثورة سوريا;

    Sammanfattning : After the eruption of the demonstrations along the Syrian cities, in March 2011, the Syrian regime responded with hostile acts against the civilians, therefore, waves of IDPs and refugees occurred for millions of Syrians causing one of the largest catastrophes in the modern era, as a result, the international community specifically the EU and USA intervened to address the needs of those IDPs and refugees.  The thesis aimed at analyzing the Western development interventions in NW of Syria, the interventions were initiated through their development agencies and INGOs and were implemented by local stakeholders. LÄS MER