Sökning: "daniel aronsson"

Visar resultat 1 - 5 av 8 uppsatser innehållade orden daniel aronsson.

1. 1. The Effects of Capital Income Taxation on Consumption : Panel data analysis of the OECD countries

   Kandidat-uppsats, Jönköping University/IHH, Nationalekonomi

   Författare :Arvid Aronsson; Daniel Falkenström; [2021]
   Nyckelord :Dividend Income; Private Consumption; Panel Study; Capital Income Taxation; Tax planning; OECD;

   Sammanfattning : This thesis investigates if the tax rate on dividend income has a significant effect on private consumption expenditure. This is done through a panel study on 36 OECD countries during the period 2000-2019. Regressions using differenced data and several control variables are used. LÄS MER

3. 2. Hur påverkas det konsumentbaserade brand equity av hållbarhetsmarknadsföring? : En kvantitativ studie om hur hållbarhetsmarknadsföring påverkar det konsumentbaserade brand equity och hur det i sin tur påverkar konsumenternas köpengagemang.

   Kandidat-uppsats, Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

   Författare :Fanar Soror Francis; Henrik Aronsson; Jonathan Fesahaye; [2020]
   Nyckelord :Brand equity; hållbarhetsmarknadsföring; attityder greenwashing;

   Sammanfattning : 8 June 2020 Bachelor thesis in Business Administration, 15 cr School of Business, Society and Engineering, Mälardalen University Fanar Soror Francis Henrik Aronsson Jonathan Fesahaye (95/11/30) (95/10/29) (94/03/01) How is consumer-based brand equity affected by sustainability marketing? Daniel Tolstoy Brand equity, sustainable marketing, purchase intent, attitudes, consumer-based brand equity How is a company's consumer-based brand equity affected by the company's use of sustainability advertising? How does this in turn affect the purchase intent with consumers? The purpose of this study is to show how and to what extent a company's consumer-based brand equity is affected by their sustainability marketing. Quantitative method The authors conclude that sustainability advertising has a negative effect on consumer-based brand equity in the industries selected for this quantitative study. LÄS MER

4. 3. On the Determinants of Underpricing in Corporate Bond Offerings

   Master-uppsats, Lunds universitet/Nationalekonomiska institutionen

   Författare :Björn Aronsson; Daniel Tano; [2016]
   Nyckelord :Bond Underpricing; Underpricing; Initial Bond Offering; Swedish Bond Market; Credit Default Swap; Business and Economics;

   Sammanfattning : Money is often left on the table when corporations issue new securities. Explanations for the underpricing phenomenon are often related to information asymmetry between the investor and the issuer. In this study we investigate factors affecting underpricing on corporate bonds in the Swedish market. LÄS MER

5. 4. Solar energy production at Heby Skola : A pilot study of a photovoltaic installation in Sweden

   Kandidat-uppsats, Institutionen för teknikvetenskaper

   Författare :Oscar Aronsson; Daniel Nyqvist; Simon Robertsson; [2013]
   Nyckelord :solar energy; photovoltaics; photovoltaic installation; solar cell; Heby skola; solar energy production;

   Sammanfattning : Photovoltaic is a renewable energy technology that creates electricity by converting the energy of light. Photovoltaics are usually installed on buildings. In this pilot study, the viability of such an installation on the roof of the school Heby skola is examined with respect to produced electricity, economic potential and environmental impact. LÄS MER

7. 5. Crash! Boom! Brand! - Product Sound as an Audio Branding Tool

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Christian Hansson; Rickard Aronsson; Daniel Wierup; [2009]
   Nyckelord :Audio Branding; Product Sounds; Consumer-Based Brand Equity; Management of enterprises; Företagsledning; management; Business and Economics;

   Sammanfattning : This study found that the theoretical potential of product sounds is overall used quite well, in terms of its affect on consumers, in the majority of the Consumer-Based Brand Equity building blocks. Furthermore, we found that consumers are enthusiastic and receptive to the idea of using product sounds to stimulate brand relationships and identification in the sixth building block. LÄS MER