Sökning: "exhibitor"

Visar resultat 1 - 5 av 8 uppsatser innehållade ordet exhibitor.

  1. 1. Online Exhibitions : Enhancing the user experience and exhibitor value

    Uppsats för yrkesexamina på avancerad nivå, Umeå universitet/Institutionen för tillämpad fysik och elektronik

    Författare :Isak Åman Larsson; [2022]
    Nyckelord :Online conferences; Exhibitor-visitor interaction; User experience; Usability testing;

    Sammanfattning : Achieving the feeling of a personal connection over the internet is difficult but at the same time more relevant than ever with the world moving more and more towards digital meetings and online events. This study investigates how an exhibition area at an online conference could be created to provide a good user experience as well as provide value for the exhibitors at the conference. LÄS MER

  2. 2. Exhibit marketer: a profession with many tasks

    L3-uppsats, Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Författare :Per Laihonen; [2017]
    Nyckelord :Exhibit marketer;

    Sammanfattning : There are different kinds of marketing, for example public relations and exhibit marketing. Exhibit marketing is a part of the study of marketing and sales. A function studied under the heading of exhibit marketing is the trade show. LÄS MER

  3. 3. A Review of Exhibit Marketing : A Nordic School Perspective

    L3-uppsats, Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Författare :Thanh Huong Le; Malin Karlsson; [2017]
    Nyckelord :exhibit marketing; exhibitor; trade show; Nordic school of thought;

    Sammanfattning : Exhibit marketing can be a remarkably useful promotional practice that generates new applications and can adjust to different situations in the fierce marketplace. However, academics show little interest in this concept as well as its connection to former schools of thought. LÄS MER

  4. 4. Making Investments in Trade Shows Effective : - How can they be made more effective?

    L3-uppsats, Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Författare :Linnea Solman; [2017]
    Nyckelord :trade show; exhibit marketing; effective;

    Sammanfattning : The purpose of this paper is to investigate how investments in trade shows can be made more effective. The method was a descriptive study build on primary and secondary sources. The primary sources were collected in an anonymous survey where 204 respondents were asked about their experience of trade shows and what attracts them. LÄS MER

  5. 5. More Effective Trade Shows – What Visitors Are Attracted By

    L3-uppsats, Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Författare :Linnea Solman; [2017]
    Nyckelord :trade show; exhibit marketing; effective;

    Sammanfattning : The purpose of this paper is to investigate how investments in trade shows can be made more effective. The method was a descriptive study builds on primary and secondary sources. The primary sources were collected in an anonymous survey where 204 respondents were asked about their experience of trade shows and what attracts them. LÄS MER