Sökning: "explorative study of concept"

Visar resultat 1 - 5 av 75 uppsatser innehållade orden explorative study of concept.

  1. 1. Are Freelance Networks Disrupting the Swedish Management Consulting Market? - A qualitative study of the purchasing process of Swedish corporations

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning; Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Sara Myrenfors; Tim Westander; [2018]
    Nyckelord :Management Consulting; Freelance; Purchasing Process; Selection Criteria; Screening Theory;

    Sammanfattning : The uncertainty in the purchasing process of management consulting services has been examined thoroughly through several studies. However, there is a lack of knowledge concerning how corporations evaluate a new type of player entering the Swedish management consulting market, the freelance networks. LÄS MER

  2. 2. Att leverera kärnvärden vid förstagångsanvändningen : en studie kring hur onboarding påverkar användandet av en digital vårdcentral

    Kandidat-uppsats,

    Författare :Malin Gutemyr; Sandra Lindkvist; [2018]
    Nyckelord :digital primary care; onboarding; first impression; user experience; design; first-time users; digital vårdcentral; onboarding; first impression; user experience; design; förstagångsanvändare;

    Sammanfattning : Studien syftar till att undersöka hur designlösningar kan hjälpa förstagångsanvändare till att få en bättre förståelse för hur digitala vårdcentraler fungerar. Begreppet onboarding är centralt i arbetet samt Cardoso's ramverk för onboarding. LÄS MER

  3. 3. Understanding the fuel of innovation - A comparative case study on the role and importance of organisational and individual knowledge in the idea generation process in high and low organisational knowledge environments

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Matilda Ljudén; Maximilian Schmidt; [2018]
    Nyckelord :Keywords: Front End Innovation; Idea Generation; Creativity; Knowledge; Knowledge Management; Innovation; Social Networks; Explorative Innovation; Exploitative Innovation; Business and Economics;

    Sammanfattning : Date of the seminar: May 23rd, 2018 Course: ENTN39 Master’s Corporate Entrepreneurship and Innovation Internship and degree project (Master’s thesis 15 ECTS) Authors: Matilda Ljudén & Maximilian Schmidt Supervisor: Joakim Winborg Examiner: Sotaro Shibayama Keywords: Front End Innovation, Idea Generation, Creativity, Knowledge, Knowledge Management, Innovation, Social Networks, Explorative Innovation, Exploitative Innovation Research question: How does the role and importance of individual and organisational knowledge differs in the stages of idea generation in high versus low organisational knowledge environments? Methodology: The research was conducted as a qualitative comparative case study. The research followed an abductive approach with tendencies towards a more deductive approach. LÄS MER

  4. 4. Mash It Up! Exploring the Phenomenon of Retail Mash-Up and the Survival of the Physical Retail Place in a Digitalised World

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Elin Johansson; Frida Öjerbrant; [2018]
    Nyckelord :Retail Mash-up; Retail Format; Customer Experience; Multi- Omnichannel; Innovation; Physical Store Atmosphere; Marketing Communication; Business and Economics;

    Sammanfattning : Forces such as globalisation, digitalisation and changes in consumer behaviour have led to a discussion among practitioners as well as scholars whether the physical retail place will stay relevant or even exist in the future. One way for brick-and-mortar retailers to stay competitive is to adopt new and innovative business models and formats, alongside a focus on the customer experience and how to optimise the physical place to stimulate feelings in a way which cannot be achieved online. LÄS MER

  5. 5. From Corporate Social Responsibility to Social Intrapreneurship : An explorative study of consultants

    Magister-uppsats, Södertörns högskola/Företagsekonomi

    Författare :Hanna Happe Linde; [2018]
    Nyckelord :corporate social responsibility; CSR; social innovation; social intrapreneurship; and organizational culture;

    Sammanfattning : Corporations unceasing exploitation of our planet and its people have resulted in the implementation of several laws, regulations and standardisations. To please their stakeholders, corporations engage in Corporate Social Responsibility, nonetheless, few succeed in operating responsible. LÄS MER

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