Sökning: "ffectuation in Entrepreneurship"
Hittade 1 uppsats innehållade orden ffectuation in Entrepreneurship.
1. "Effectuation in Entrepreneurship, a Case Study of Bonusbox"
Master-uppsats, KTH/Fastigheter och byggandeSammanfattning : Purpose - This study provides an updated understanding of effectuation in the new tech start up era of social commerce; specifically, it answered two questions: (1) How does a social commerce startup entrepreneur make decisions? (2) Why is it successful so far? Importance - It aims to contribute to the academic research on social commerce startup education. Methodology - Using a single case in-depth study, followed closely by the theory of effectuation in comparison with causation, to determine the behaviors of the observed. LÄS MER