Sökning: "means-end chain model"

Hittade 5 uppsatser innehållade orden means-end chain model.

  1. 1. What is farm animal welfare? : a study of animal-based food consumers’ perceptions inMexico using the ZMET tool

    Master-uppsats, SLU/Dept. of Economics

    Författare :Cristel Alejandra Capetillo Hernandez; [2020]
    Nyckelord :animal-based; consumers; farm animal welfare; food; laddering; means-end chain; mental model; perceptions; personal values; ZMET;

    Sammanfattning : Authors stress that farm animal welfare (FAW) has become a mainstream contemporary societal demand worldwide, resulting in research conducted with FAW. The most popular type of research are surveys that analyse consumers’ attitudes towards FAW, yet, these are limited geographically to the European Union, the United States, and Canada. LÄS MER

  3. 2. The change in buying behavior after becoming a mother : In the aspect of ecological food

    Kandidat-uppsats, IHH, Företagsekonomi

    Författare :Danny Andersson; Miran Futic; Fredrik Magnusson; [2010]
    Nyckelord :Ecological food; buying behavior; consumer decision-making; Ekologisk mat; köpbeteende; konsumentens beslutsprocess;

    Sammanfattning : Background for study:The ecological trend has grown in the latest years, and earlier studies has shown that women are most likely to buy ecological food. However, becoming a mother comes with new expenses connected with the baby. LÄS MER

  4. 3. Push-pull’s factors influencing exchange student’s destination choice for study abroad : A case study of the students at JIBS

    Kandidat-uppsats, IHH, Företagsekonomi

    Författare :Mai-Thuy-Tien Vo; Rafia Muntasira; Ming-ming Jiang; [2009]
    Nyckelord :push-pull factors; internationalisation; means-end chain; exchange students;

    Sammanfattning : ‘Internationalisation of higher education’ is considered a significant issue in many countries.One effective way to achieve internationalisation is by having an exchange study program. Thisis something which has been promoted by universities all around the globe. LÄS MER

  5. 4. Consumers' attitudes towards differently branded and processed pork products : a means-end chain analysis

    L3-uppsats, SLU/Dept. of Economics

    Författare :Anna Nylund; [2009]
    Nyckelord :means-end chain; laddering; product differentiating; pork; local; organic; ham; meat;

    Sammanfattning : The aim of this study is to investigate Swedish consumers' attitudes towards differently labelled cut and processed pork (branded, organically/locally produced, private branded and imported). A distinction has been made between fresh cut and processed pork to see if the result divergent. LÄS MER

  7. 5. Tiden är ute... : En marknadsundersökning för Ur & Penn

    Kandidat-uppsats, Företagsekonomiska institutionen

    Författare :Emil Björnskär; Linda Wiman; [2006]
    Nyckelord :;

    Sammanfattning : Problem: Klockbranschen är idag utsatt för stor konkurrens då tiden kan avläsas på ett eller annat sätt överallt, vilket gör att ett armbandsur inte längre är nödvändigt för att veta hur mycket klockan är. Ur & Penn försöker få armbandsur att uppfattas som en accessoar som varieras efter tillfälle. LÄS MER