Sökning: "multi-dimensional understanding of servitization"

Hittade 1 uppsats innehållade orden multi-dimensional understanding of servitization.

  1. 1. When less is more - Exploring determining factors of limited and reversed servitization

    Master-uppsats,

    Författare :Michael Stein; [2015]
    Nyckelord :Servitization; limited servitization; reversed servitization; factors of servitization; defining servitization; multi-dimensional understanding of servitization; steady state of servitization.;

    Sammanfattning : Needs of users, gaining a competitive advantage and direct financial reasons are argued to drive servitization. This would prepare manufacturers for increased competition and helps to escape commoditization through increasing the focus on service. LÄS MER