Sökning: "online magazines"

Visar resultat 1 - 5 av 37 uppsatser innehållade orden online magazines.

  1. 1. "Datacentrerat värdeskapande för sakens skull, det blir man bara fattig på" : Datadrivet värdeskapande genom BDA för kundupplevelsehantering för online-magasin

    Kandidat-uppsats, Umeå universitet/Institutionen för informatik

    Författare :Linus Andersson; Rebecka Hvirf; Kajsa Norman; [2023]
    Nyckelord :Datacentrerat värdeskapande; CXM; Customer engagement management; Big Data;

    Sammanfattning : The objective of this study is to explore how data-driven value can be created for online magazines through big data analytics for customer experience management. Big data analytics can help online magazines to gain insights into customer behavior, preferences, and needs, which can be used to create a better customer experience and provide assistance in the process of decision making. LÄS MER

  3. 2. "Life is better when you girlboss together" : Building a Safe Space Within the Digital Sphere, a Case Study

    Master-uppsats, Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Författare :Maylis Aledo; [2023]
    Nyckelord :Girlhood; Girl Culture; Girl Bloggin; Discord; Social Media; Lana Del Rey; Popular Culture;

    Sammanfattning : The study is located in feminist studies through the lens of cultural theory, more specifically in the area of "Girlhood studies", developed in the 1990s. The development of the field correlates with the rise of cultural goods targeted at girls: movies, music, and magazines as well as the development of teenagehood as an identity of its own right. LÄS MER

  4. 3. The Alt-Right and Agenda Setting Theory : A study of online news outlets and magazines

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för statsvetenskap (ST)

    Författare :Luka Wetzelaer; [2023]
    Nyckelord :Alt-Right movement; Agenda Setting theory; Corpus linguistics;

    Sammanfattning : The Alt-Right is a movement that became very mainstream and this article’s research is about how often the Alt-Right movement has been mentioned in online news articles and magazines. Previous articles have researched how the Alt-Right has spread its presence on online forums and social media pages, what is written on these online forums where the Alt-Right has a presence and what their main ideas and ideology is. LÄS MER

  5. 4. The role of stakeholders in a transition toward advanced corporate sustainability: A representation of the European wind power industry and the case of Vestas Wind Systems A/S

    Master-uppsats, Lunds universitet/Internationella miljöinstitutet

    Författare :Emma Kurvits; [2022]
    Nyckelord :wind power industry; stakeholder theory; corporate sustainable transition; incumbency; Business and Economics; Earth and Environmental Sciences;

    Sammanfattning : The wind power industry has long remained passive on broader sustainability issues, grounded in the perception that the industry is inherently linked with environmental sustainability. Within the past 5 years, there has been a dramatic change in the stakeholder and corporate perception of sustainability. LÄS MER

  7. 5. Evaluating Brand Perception Regarding Sustainability through Digital Marketing

    Master-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Författare :Amber Javed; [2022]
    Nyckelord :digital marketing; social media; sustainability; climate change; online media; marketing campaign; fashion brands; brand management; consumer behaviour; brand loyalty; brand image; carbon footprints;

    Sammanfattning : This study evaluates the effect of sustainable business practices on brand perception. Digital marketing is a vital tool for any business, and sustainability is a significant element in brand management and marketing. LÄS MER