Sökning: "organizational impression management"
Visar resultat 1 - 5 av 15 uppsatser innehållade orden organizational impression management.
1. The Friend, the Influencer, the Lawyer: a Qualitative Case Study of IKEA’s Identity Expressions on Facebook
Master-uppsats, Lunds universitet/Institutionen för strategisk kommunikationSammanfattning : With the increased loss of control over the organizational identity (OrI) in social media, research has started to encourage organizations to hand over control of the OrI to the creation and distribution of stakeholders. This has created challenges for the strategic communicator in managing the OrI internally, as the employees adapt to the OrI in the mind of the stakeholder rather than the OrI set by the dominant coalition. LÄS MER
2. Skapandet av ett legitimt scenframträdande
Kandidat-uppsats, Lunds universitet/Institutionen för strategisk kommunikationSammanfattning : Byggandet av en organisation som externt uppfattas som trovärdig och legitim är av stor vikt för att långsiktigt värna om organisationens överlevnad. Detta görs exempelvis genom att kommunicera om organisationens hållbarhetsprestationer och visioner, och utgör grunden för hur organisationen följaktligen uppfattas av sina intressenter. LÄS MER
3. Tre styrprinciper i balans? : Första linjens chefer om de organisatoriska förutsättningarna för en tillitsbaserad styrning och ledning inom hemtjänsten i Norrköpings kommun
Master-uppsats, Linköpings universitet/StatsvetenskapSammanfattning : This thesis examines first-line managers' perceptions about their organizational prerequisites for trust-based governance and management through a case study within the municipality of Norrköping, focusing on the public home care organization. A qualitative research design was used in the thesis based on first-line managers perceptions of the organizational prerequisites for an ideal trust-based governance and management. LÄS MER
4. Talk is Cheap: The Adverse Effects of Gender Diversity Branding
D-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledningSammanfattning : To attract talent and become the employer of choice, organizations often portray themselves as committed to gender diversity. As many companies are still male-dominated in top positions however, such diversity branding often results in a misalignment between the intended diversity image and the reality within the organization. LÄS MER
5. One dashboard does not fit all : Promoting User Engagement through Dashboard Design in an Energy Monitoring Platform
Master-uppsats, KTH/ErgonomiSammanfattning : Abstract A dashboard can be described as a compact first impression of a digital product or service. In any organization, a well-designed and user-centered dashboard can be a powerful tool to engage users in the organization’s processes and goals. In this study, a dashboard of an energy monitoring platform has been examined. LÄS MER