Det (eko)logiska valet : En sociologisk studie om relationen mellan handlingar och etiska principer

Sammanfattning: This study targets to design the understanding of the relationship between actions and ethical values. An example of this kind of obliquity is illustrated by how environmental issues gets positive response from a majority while a minority have an environmentalfriendly behaviour towards it. This is studied by examining how private persons percieve the link between their consciousness and their effort to make a change. The method that has been used was single interviews with six male collegestudents. The main questioin is how it is possible to understand values and behaviour among men during education. The main theory involves cognitive dissonance, where the importance of differences between moral and deeds are discussed. The theory also focus on the problems with social traps in the society. The result shows that differences occur in the environmental behavour of people. These are caused by neutrality or the absence of information. Meanwhile, people who state to have environmental issues as a main interest sees more problems facing the ecological sustainability since they are more aware. The result also displayed environmental actions as ethically correct and if not performed causes a bad self-image. Connecting the collegestudents’ attitudes, cognitive dissonance och social traps, three general types of characters have been found for the analysis. The conclusion is to start engaging the population to greener actions by bigger co-operations between organisations and the society by including self-interest. This makes the population gain trust and make rational choices before co-operating.