Kosttillskott och sociala mediers påverkan på individers självuppfattade kroppsbild

Sammanfattning: Objective: The purpose of this study was to investigate the relationship between the individual frequency of use of both supplements and social media and how it can be linked to a poor body image. Method: A semi-structured questionnaire study of quantitative approach was created to investigate the respondent’s supplements habits, social media habits and their self-estimated body image. These questionnaires were then uploaded to a group on Facebook. This Facebook group exists to discuss training and diet. After completing the questionnaire the study had 54 respondents of which 51 had completed the entire survey and data could be fed into SPSS where the analysis of the results could be made. Results: The results of this study show that individuals who have a better body image use supplements and social media more. It also shows that individuals who use social media and supplements exercise more frequently. Conclusion: The results of this study deviates from previous research done in both areas. This may be because there is an absence of target group in the study, or that the study contains too few respondents.