International Market Exit and Reentry: What are the links between foreign market exits and reentries?

Detta är en Master-uppsats från Företagsekonomiska institutionen

Sammanfattning: The following piece will highlight the correlations found between foreign market exits and reentries. The developed tables, figures and conceptual model will graphically display in details the stages a Multinational Corporation (MNC) would go through during the course of a market exit up until the reentry. Moreover, the paper will elaborate how many firms have failed to understand the magnitude of a well-executed market withdrawal. Furthermore, the paper will indicate the correlations found between underlying reason & quality of exit; quality of exit & ease of reentry, and “time out” & reentry. 

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