Sökning: "Änglamark"

Hittade 4 uppsatser innehållade ordet Änglamark.

  1. 1. Miljömärkning på livsmedel : Konsumenters kunskap och preferenser

    M1-uppsats, Linnéuniversitetet/Institutionen för biologi och miljö (BOM)

    Författare :Emma Sedig; [2016]
    Nyckelord :Miljömärkningar; Konsumentval; Konsumenternas kunskap om miljömärkningar;

    Sammanfattning : The society today is a very environmentally conscious society, at least that´s what it seems like. In this study, which is a combined literature review and survey, focus was at whether people have confidence in eco-labels, if they know what it stands for, how many people bought them and what labels they bought. LÄS MER

  3. 2. Kalla den Änglamarken.... -En studie om varför konsumenter väljer eller väljer bort att köpa produkter av varumärket Änglamark

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Caroline Hallengren; Karin Jonegård; [2015-06-23]
    Nyckelord :Änglamark; Coop; EkoTyper; Varumärke; Ekologikst; Miljö; Eco-branding; Konsumentbeteende; Livsmedelsförsäljning;

    Sammanfattning : .... LÄS MER

  4. 3. Eko-logiskt : eko-märken som meningsskapande för konsumenter

    Magister-uppsats, Lunds universitet/Avdelningen för etnologi

    Författare :Matilda Marshall; [2009]
    Nyckelord :Eco-labelling; Ecological food; Eco-branding; Consumer perception; Consumption; Green labelling; Organic food; ekologisk märkning; ekologisk mat; blogg; konsumentuppfattningar; blogging; Änglamark; KRAV; Garant; I love eco; Cultural Sciences;

    Sammanfattning : The aim of this thesis is to, through a consumer perspective, study how organic labelling and trademarks can be seen as meaningful in everyday life. Besides interviews the research is based on nethnography, which includes researching consumer stories revealed on interactive blogs on the Internet. LÄS MER

  5. 4. Environmental Differentiation and Competitiveness Cases in the food and drink industry

    Magister-uppsats, Lunds universitet/Internationella miljöinstitutet

    Författare :Andrea Öström; [2003]
    Nyckelord :environmental differentiation; Änglamark; environmental initiatives; competitiveness; Environmental studies; Miljöstudier; Earth and Environmental Sciences;

    Sammanfattning : Due to the increasing expectation in society that companies act responsibly and take into account the constraints of the natural environment, there is a growing need to manage the environmental challenge in a way, if possible, that contributes to overall competitiveness. The purpose of this thesis is to identify how environmental initiatives contribute to competitiveness, considering a specific type of environmental initiative, namely environmental differentiation. LÄS MER