Sökning: "2177"
Visar resultat 1 - 5 av 9 uppsatser innehållade ordet 2177.
1. Securitizing Communicable Disease: A case study of discursive threat-construction during the 2014 Ebola epidemic
Kandidat-uppsats, Malmö högskola/Fakulteten för kultur och samhälle (KS)Sammanfattning : The purpose of this study was to explore the securitization of communicable disease in the case of the Ebola outbreak in West Africa 2014. Applying the Copenhagen School’s theory of securitization, this thesis conducted a discourse analysis of speech acts occurring at different levels of the global community in relation to the outbreak. LÄS MER
2. A For Effort? -The effect of CSR advertising on cause and company
C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiSammanfattning : Although CSR as a strategic tool is gaining increasingly strong support from strategy giants such as Micael Porter, the connection between advertising and CSR is not yet fully established and as of today only an embryonic body of research investigates the effect on the supported cause. By using a real life initiative carried out by Pressbyrån during the Stockholm Pride Festival 2013, this thesis aims to find out whether advertising a CSR initiative can generate mutual benefits for both the supporting company and the affiliated cause and whether the effects may be enhanced by marketing effort and the perceived influence on self versus others. LÄS MER
3. Ärlighet varar längst : En studie i att bygga varumärke i social media
Kandidat-uppsats, Handelshögskolan BBSSammanfattning : Social media has changed the way that corporations can communicate with their target groups. Instead of using one‐way communications that has been significant for traditional massmarketing, social media has given corporations the possibility to truly interact with their clients and through the interaction build strong relationships. LÄS MER
4. The Supplementation of Backoff Rules By TDMA Technique to Improve Data Rate in Mobile Adhoc Networks (MANET)
Master-uppsats, Blekinge Tekniska Högskola/Sektionen för ingenjörsvetenskapSammanfattning : Those Networks in which two or more than two mobile nodes are communicating with other are considered to be Mobile networks, Now the Mobile Ad Hoc Networks are the same kind of networks but they can be implemented at the time of disasters or in the military purpose when there is a need of Ad Hoc Networks which can take over the existing Mobile networks, therefore the only reason which gives it the name of Ad Hoc Networks is that is can be implemented anywhere without any centralized infrastructures. Mobile Ad Hoc network represents a system of wireless mobile nodes that can self organize freely and for the temporary purpose in the network technology, they can be applied anywhere as the MANET reduces the complexity of the Infrastructures. LÄS MER
5. “A Plea for Color”: Color as a Path to Freedom in Nella Larsen’s Novel Quicksand
Magister-uppsats, Institutionen för humanioraSammanfattning : The aim of the study is to investigate how double-consciousness operates through contrastive color imagery in Nella Larsen’s novel Quicksand. A focal point of the analysis is to show how Larsen thematizes the ability to benefit from bright colors and how color choice determines the quality and level of freedom in life. Together with W. E. LÄS MER
