Sökning: "Ai Nono"
Hittade 1 uppsats innehållade orden Ai Nono.
1. Ruled by Technology : What effect does eWOM have on purchase decisions when buying OTC pharmaceutical products?
Master-uppsats, Uppsala universitet/Företagsekonomiska institutionenSammanfattning : Technology changes many things in society, including the way we communicate. Companies use social media to connect with consumers and consumers use it to e.g. follow companies or share experiences with corporations and products (eWOM). LÄS MER
Resultatsidor:
1