Sökning: "Alexandra Lundegård"

Hittade 2 uppsatser innehållade orden Alexandra Lundegård.

1. 1. Business relationship development and marketing for startups : A case study at the industrial startup Nytt Tech

   Master-uppsats, Uppsala universitet/Industriell teknik

   Författare :Alexandra Lundegård; Josefin Fransson; [2022]
   Nyckelord :ARA-model; Business relationships; Business-to-business startup; Industrial marketing; Network;

   Sammanfattning : This research is a qualitative case study at the industrial business-to-business startup Nytt Tech aiming to understand how startups work with networkbased relationship marketing in the early phase and how they gain access to the business network and benefit from creating relationships. The following research question is presented: How can a business-to-business startup gain access to and benefit from the business network to create relationships? The study is limited to Nytt Tech and the circumstances that prevail for them. LÄS MER

3. 2. Lagernivåer mot leverantör med lång ledtid

   Uppsats för yrkesexamina på grundnivå, Uppsala universitet/Industriell teknik

   Författare :Alexandra Lundegård; [2020]
   Nyckelord :E-handel; beställningsrutiner; inköp; lager;

   Sammanfattning : Companies that sell physical products and have production in factories in other countries often find it difficult to plan to order as lead times are often long. An irregular balance in order placement and uncertainty in demand makes it difficult to keep inventory levels at an appropriate level, while at the same time being able to respond to customer orders. LÄS MER