Sökning: "Alexis Piippo"

Hittade 2 uppsatser innehållade orden Alexis Piippo.

  1. 1. How the Swedish Market for Wild Caught Fish is Shaped by Voluntary Sustainability Standards

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Christoffer Pettersson; Alexis Piippo; [2015-07-08]
    Nyckelord :Voluntary sustainability standards; market practice; market-based instruments; governmentality; wild caught fish;

    Sammanfattning : Abstract This article deals with how the global northern market for wild caught fish is shaped by voluntary sustainability standards (VSS). Specifically, it investigates how different market norms introduced by both mainstream- and niche market VSS affect what market actors do in practice. LÄS MER

  3. 2. Relationship Marketing -One Way to Increase Customer Value

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Alexis Piippo; Rikard Jonsson; [2013-07-12]
    Nyckelord :relationship marketing; customer-experience; customer-perception; customer-value; consumer-electronic branch;

    Sammanfattning : .... LÄS MER