Sökning: "Alicia Bergenstråhle"

Hittade 1 uppsats innehållade orden Alicia Bergenstråhle.

  1. 1. Relationsmarknadsföring via digitala kanaler : Fallstudie Xtended Business & Event

    Kandidat-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Författare :Alicia Bergenstråhle; Marika Svensson; Louise Röhr; [2017]
    Nyckelord :Marketing; Relationship Marketing; digital channels social media; Marknadsföring; Relationsmarknadsföring; Digitala kanaler; Sociala medier;

    Sammanfattning : This study is conducted in Swedish. The way companies are working with marketing is constantly changing. The digital development is affecting the whole society and has enabled new ways of marketing. That makes it important to keep it up in a constantly changing world. LÄS MER