Sökning: "Amarnath Nagula"
Hittade 1 uppsats innehållade orden Amarnath Nagula.
1. Obstacles in transitioning towards omnichannel retailing : A dynamic capability perspective
Master-uppsats, Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknikSammanfattning : Purpose: In the past two decades, shopping online has grown at a rapid pace, and it had a significant impact on every player in the retail industry from a small retailer to large retail chains. The retailers were forced to redefine the way they operate by managing various channels to reach their consumers. LÄS MER
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