Sökning: "Ana Carolina Marciano"

Hittade 2 uppsatser innehållade orden Ana Carolina Marciano.

1. 1. A case study of the social construction of a Green discourse

   Master-uppsats, SLU/Dept. of Urban and Rural Development

   Författare :Ana Carolina Marciano; [2012]
   Nyckelord :Green discourse; social construction; discourse analysis; symbols; power;

   Sammanfattning : This master thesis focuses on understanding the construction of an environmentaldiscourse and its driving forces. It makes use of Social Constructionism theory,Symbolic Interactionism and Foucault’s perspective on discourse and power tounderstand the dynamic of a corporation’s environmental discourse and society. LÄS MER

3. 2. The discourse behind an environmental campaign : case study: the Earth Hour

   Magister-uppsats, SLU/Dept. of Urban and Rural Development

   Författare :Ana Carolina Marciano; [2011]
   Nyckelord :Environmental Communication; Environmental Advocacy Campaign; Discourse; Public Relations; Corporations ;

   Sammanfattning : An environmental campaign is an important communicative strategy to call attention and raise knowledge regarding environmental issues. However the creation of a campaign involves a dynamic between the issue, organization and different stakeholders. LÄS MER